Latest Online News
- Why You Should “Bing It On” In Your Online MarketingBing commercials have been running rampant on TV lately — they have amped up their service and definitely have something to prove. Among other things, they’re becoming increasingly integrated into Windows 8, possibly increasing public interest in Bing. For many people (online marketers... Please visit Search Engine Land for the full article. […]
- Hey, PPC Managers: Stop Being So Lazy!When I do PPC webinars, I always like to open with a quick poll. In a recent webinar, I asked attendees to fess up to how much time they spend working on their AdWords account every week. The results were very promising: Almost 9 out of 10 (87%) of respondents said they do at least [...] Please visit Search Engine Land for the full article. […]
- Unstructured Data In Display: Cut Through The Fog To Provide InsightIn my last last article, I talked about the importance of unstructured data for optimal performance in display advertising. This time, I’d like to bring that conversation full circle and explore another aspect of what unstructured data provides in spades: insight. While performance is typically the... Please visit Search Engine Land for the full article. […]
- Google Image Search Adds Arrows To Browse Through Image ThumbnailsGoogle Operating System noticed that Google Image search added navigational arrows to browse through image search results large thumbnail by large thumbnail. When you load the image results, click on an image to see a larger preview; you will see arrows left and right on each side of the black... Please visit Search Engine Land for the full article. […]
- SMX Advanced 2013 Live Blog RecapOur Search Marketing Expo Advanced show out in Seattle is now complete. The two-day advanced search marketing conference had tons of wonderful content, speakers and tips. Below you can find some of the live blogging of the conference, just in case you missed it. Complicated Technical Issues That... Please visit Search Engine Land for the full article. […]
- RKG Launches SEO Forecasting Tool & Pilot Program Offering Insight On ‘Not Provided’ Query DataOn the heels of acquiring Nine By Nine Blue along with its search analytics Blueprint software, digital and search marketing firm RKG announced today a new SEO predictive forecasting tool to be added to the Blueprint software suite. In addition to the newly added SEO solution, RKG is launching a... Please visit Search Engine Land for the full article. […]
- Google’s Matt Cutts: Same Ad-To-Organic Ratio As Google, You’re Safe From The Top-Heavy AlogrithmAt SMX Advanced tonight, Google’s head of search spam, Matt Cutts announced that if you have the same or less ads than Google does in their search results, then you are safe from their top heavy algorithm. In short, if your ad to organic ratio is the same or less than what you see in [...] Please visit Search Engine Land for the full article. […]
- Now Live: Bing Ads Keyword Distribution GraphAfter piloting the Keyword Distribution Graph in April, Bing has made its keyword performance visualization tool available to all Bing Ads users. The Keyword Distribution Graph is located under the keywords section in the Bing Ads Web interface. A drop down allows you to view aggregate keyword... Please visit Search Engine Land for the full article. […]
- SearchCap: The Day In Search, June 12, 2013Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: George Bush “Miserable Failure” Google Bomb Back, This Time In Knowledge Graph The Google Bomb is back! Searching for [miserable failure] in Google now returns... Please visit Search Engine Land for the full article. […]
- George Bush “Miserable Failure” Google Bomb Back, This Time In Knowledge GraphThe Google Bomb is back! Searching for [miserable failure] in Google now returns George W. Bush’s knowledge graph in the search results. The Google Bomb first became popular back in 2004 when Google and some other search engines ranked George W. Bush as the number one result for a search on... Please visit Search Engine Land for the full article. […]